AI Insights · Timothy · July 2025
Top 5 Free-to-Play Games in Italy for Q2 2025
Explore the performance of the top free-to-play games in Italy during Q2 2025, showcasing trends in downloads, revenue, and active users.
In the second quarter of 2025, the free-to-play gaming landscape in Italy saw notable performances from several popular applications. According to Sensor Tower data, here's how the top five games fared:
Block Blast！ maintained a consistent presence with weekly downloads starting at around 83K, gradually decreasing to approximately 56K by the end of June. Active users began at 2.99M, experiencing a decline to 2.09M over the quarter.
Vita Mahjong saw steady revenue figures, peaking at $270 in early June. Weekly downloads fluctuated, starting at 40.9K and ending at 31.5K. Active users remained relatively stable, with slight variations around 280K.
Crossword Master - Word Puzzle experienced a spike in downloads mid-April with 101K, followed by a decrease to 21.8K by June's end. Revenue peaked at $643 in mid-April, then tapered off. Active users showed an initial surge to 119K, before settling at 25.2K.
Royal Kingdom exhibited a strong upward trend in revenue, culminating in $86.5K by late June. Downloads saw a significant increase in April with 55.9K, while active users grew from 20.9K to 183K by the quarter's close.
Roblox continued its robust performance with revenue reaching $165K in the final week of June. Downloads remained steady, averaging around 33K weekly, and active users climbed from 1.95M to 2.41M.
These insights highlight the dynamic nature of the gaming market in Italy. For more detailed analytics and trends, visit Sensor Tower.
